Prepared by NorthfoldOctober social reportAster Hotels · page 1 of 1
Case study · White-label
Northfold
A Chicago brand agency running social for six clients under its own name, without a single new hire.
Read the case studySell social. We’ll make it under your name.
White-label social media for brand, design, PR and web agencies. Your logo, your templates and your client relationship; our crew does the work, at partner rates that leave you margin.
What partners get
A social team you never have to hire.
Six agencies run social for their clients through us today, from Chicago to Austin. Their clients see one team: theirs.
01
Your name on everything
Calendars, decks and reports in your templates with your logo. Our name never appears in a file, caption or invite.
02
We join your Slack
A shared channel for each client, with your team in it. We never email your clients, unless you ask us to, as you.
03
NDA from day one
Yours or ours, signed before the first call, with a non-solicit so we never take on your clients directly.
04
Partner pricing
15% off every plan and add-on, billed to you once a month. You set the price your client pays.
05
A named account director
Grace Okafor runs every partner account and joins client calls as part of your team.
06
Room to say yes
A new client account goes live within ten business days of the brief, without you adding headcount.
How it starts
Start with one client.
Most partners begin with a three-month pilot on a single account, then add clients as they sell them.
- Step 1
Partner call
Twenty minutes on your clients, your margins and your templates. The NDA is signed before we talk specifics.
- Step 2
Pilot account
One client, three months. You brief us like your own team; we build the calendar in your format.
- Step 3
Your brand, our crew
Shoots, edits, posting and replies run under your name. You review everything before your client does.
- Step 4
Scale up
Add accounts as you sell them. Each one is live within ten business days, at the same partner rate.
Partner pricing
See what you keep.
Pick a plan, then drag to what you charge your client each month. Partner rates are 15% off our standard prices.
- You keep, every month
- $1,350
- You pay us
- $3,150
- Your margin
- 30%
Partner rates are 15% off standard prices, rounded to the nearest $10. Extra platforms, shoot days and paid social are discounted the same way. Billed to you monthly, on 30-day terms.
The rules we work by
Invisible, in writing.
Every partner agreement includes these, word for word. They’re the reason agencies send us their best clients.
- We never contact your clients directly, by any channel.
- Our name never appears in files, captions, metadata, invoices or invites your client can see.
- Your client’s accounts, logins and content stay theirs, and yours to manage.
- If one of your clients asks to hire us directly, we say no, for 24 months after you stop working together.
- Your work with us is confidential. We only feature it with your written permission, like Northfold’s.
In practice
FAQ
Questions agencies ask.
Grace answers partner questions herself. Ask her anything before you sign anything.
Book a partner callOnly if you tell them. Everything goes out under your name and in your templates, and when we join calls we join as your team.
You bill your client whatever you like. We bill you once a month at partner rates, payable within 30 days by ACH or card.
Yes. We work in your Slack, your project tool and your file storage, and we can use email addresses on your domain if you set them up for us.
We say no. Our partner agreement includes a non-solicit that runs for 24 months after you stop working together.
We keep white-label work to about a third of the studio so quality holds. Right now that leaves room for three or four new partner accounts each quarter.
Plan builder
Price a client account in two minutes.
Tick “We’re an agency” in the builder and the estimate shows your partner rate. We confirm a fixed price the same day.
Build a client plan
Partner rates from $1,530 a month · See all plans